Health Solutions Launch SinuPulse Elite® Television Campaign
Health Solutions Produces First National Broadcast TV Commercial to Air During Cold and Flu Season 2011
CULVER CITY, Calif. - November 26, 2010 (NEWSWIRE)-- Health Solutions Medical Products Corp., maker of the SinuPulse Elite® Advanced Nasal Irrigation System, is pleased to announce its first major television ad campaign will begin airing in Q1 2011 during the cold and flu season. The 30 and 60 second spots were produced by award winning Jordan Mederich Productions and features their award winning style combining humor with solution oriented messaging. The spots humorously feature the lengths allergy and sinus suffers will go for relief while communicating the virtue and advance performance of the SinuPulse Elite.
The state-of-the-art SinuPulse Nasal Irrigation System is an exciting advancement in the fast growing nasal irrigation category currently sweeping across the country. The SinuPulse Elite® is an excellent step up for consumers delivering both ease of use and higher performance over manual nasal wash methods including neti pots and nasal wash bottles. Published medical journals report that the pulsatile irrigation action of the SinuPulse is up to 100X more effective at removing bacteria over non pulsating methods.
"We are thrilled to be a launching our first national media campaign," said Robert Howard, VP of Product Development at Health Solutions. "We are kicking off the media campaign in USA Today in December and our television spots will air beginning January 2011". Allergy and sinus problems affect millions and is a billion dollar industry. Nasal wash products are one of the fastest growing categories at retail driven by primitive hard to use devices such as neti pots and squeeze bottles. "Our TV campaign uses humor to grab viewers attention by showing the lengths consumers will go to find relief", Rocklin said. "The SinuPulseÂ® is the next generation in nasal irrigation designed to enhance the body's natural defense fighting abilities providing consumers with a drug free alternative for allergy and sinus relief, prevention, and treatment". The SinuPulse is available online at leading retailers including CVS, Target, Walgreens, Rite-Aid, Bed Bath and Beyond, and Amazon.
About Health Solutions Medical Products Corporation
Health Solutions Medical Products Corp. is a global consumer products company engaged in the designing, manufacturing and marketing of a diverse portfolio of powerful consumer brands, including the SinuPulse Elite the leading nasal sinus irrigation system available throughout the US, Canada, Europe, Asia, and Australia and several other countries. To learn more about the SinuPulseÃ‚Â® visit online at: www.sinupulse.com
This press release includes statements that constitute "forward-looking statements" within the meaning of the Private Securities Litigation Reform Act of 1995 (the "Reform Act"). Health Solutions Medical Products Corp., claims the protection of the safe-harbor for forward-looking statements contained in the Reform Act. These forward-looking statements are often characterized by the terms "may," "believes," "projects," "expects," or "anticipates," and do not reflect historical facts. Specific forward-looking statements contained in this press release include, but are not limited to: our successful integration of diversified growth companies, impact of the company's expansion plan, and new business development success, future financial results, development and acquisition of new product lines and services, the impact of competitive products or pricing from technological changes, the effect of economic conditions and other uncertainties. The forward-looking statements contained herein involve risks and uncertainties that could cause actual results to differ materially from the expectations contained in any such, forward-looking statements. These risks include, but are not limited to: failure to manage operating expenses or integrate new companies and/or technologies, each of which could have a material impact on our business, our financial results, and the company's stock price. Most of these factors are difficult to predict accurately and are generally beyond the Company's control. Forward-looking statements speak only as to the date they are made and Health Solutions Medical Products does not undertake to update forward-looking statements to reflect circumstances or events that occur after the date the forward-looking statements are made.
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For Additional Information, Please Contact:
Consumer Relations Tel. 800-305-4095
Health Solutions Medical Products Corp.